PUBLIC RELATIONS WRITING VITAL SIGNS By: Content: WEBMASTER All strategic communication processes that build mutually beneficial relationships between organizations and their publics must be carefully planned to achieve the aim of managing communication between an organization and its publics.One of the winning definitions says that: "Public Relations is a strategic communication process that builds[…]
GETTING MORE VALUE FROM YOUR PR EVENT By: Content: WEBMASTERPR event organizers should look beyond the NOW and pause to consider the bigger picture: the purpose or objective of the event being proposed.For the most part Event management is largely about project management using your checklists to deliver within the[…]
